When we tackle a problem, we do so drawing on the experience of more than 2 decades in the field from each of our leadership team. We also have a fantastic range of additional ‘heads’ who comprise our very talented Collective. Because we have this flexible set-up, that means we can choose from the whole mix of solutions, not restrict ourselves to the ones that make use of our in-house (and expensive) resources. It also means we can add resources whenever the scale of the task requires it, without having to constantly feed work to make use of the in-house resources we’re paying for.